Can my agency use the PESO Model®?

Absolutely. PESO  helps you look like the strategic genius you already are, without the all-nighters.
Use it to:

• grated plans that are easier to execute (and harder to poke holes in)
• report results in a way that makes the C-suite nod instead of glazing over
   

Can the PESO Model® help my enterprise team?
Yes, and it’s often where the framework shines the brightest.

Many enterprises are still organized in silos: separate budgets, disconnected KPIs, and teams working in parallel rather than in sync. The result? Slow response times, inconsistent visibility, and missed opportunities. PESO gives you a shared operating system so teams can align on goals, coordinate execution, and measure what matters.

How can universities use the PESO Model®?
Give students a competitive edge with a strategic foundation they’ll use on day one of their careers. PESO fits naturally into coursework, capstones, and research, turning concepts into real-world, employment-ready work.

I work in government. Can we benefit from the PESO Model®? 
Yes. PESO helps government teams modernize communications while staying grounded in accountability and transparency. Ensuring the public gets clear information, and leaders get measurable outcomes.
 

Is the PESO Model® a fit for nonprofits?
Yes. PESO cuts through the noise and helps you make the most of every dollar.
It gives you a scalable framework that builds donor trust, strengthens visibility, and translates campaigns into outcomes that boards and funders actually understand.
 

I’m an individual practitioner. Is the PESO Model® for me?
If you’re ready to move from “the person who executes” to “the person who designs,” then yes. While you’re busy checking tasks off lists, someone else is getting promoted for “strategic thinking.” The PESO Model Certification® helps you flip that script, by sharpening your strategy skills and giving you a way to clearly communicate your impact.
 

We’re in sports (pro, college, NIL, foundations). Does PESO apply? 
100%. Winning on the field is unpredictable. Winning off the field shouldn’t be.
The PESO Model® unites PR, marketing, game ops, corporate partnerships, ticketing, and community relations so every moment, from trade rumors to buzzer-beaters to foundation events, drives fan growth, revenue, and reputation. Pro clubs, leagues, collegiate/NIL programs, and team foundations are all welcome.