Can I upload past marketing/business plans and have it build my plan for 2026? – Spin Sucks

Yes, this is one of the best ways to use it. The PESO OS AI® will ask you for:

Your past plans (so it can learn what you’ve done)

Your goals for year
What’s changed since those plans were created
The topics you’re focused on
Any data you have

Then it builds the plan. One important note: it works in quarters/12-week chunks on purpose. That way, you can learn what worked (and what didn’t) before you build the next quarter. Strategy isn’t “set it and forget it”, and neither is this.

Why does it build 12-week plans instead of a full year all at once?
Because reality changes. A 12-week plan gives you enough runway to execute, and a built-in checkpoint to adjust based on what you learned, before you lock yourself into an annual plan that’s outdated in a few months.

What if the plan it generates doesn’t sound like my brand (or feels too generic)?
That usually means it needs more inputs, voice, audience nuances, proof points, constraints, and real performance data. The fastest fix is to feed it:

Examples of content you love (and content you’d never publish)
Your brand voice guidelines (if you have them)
A short list of “non-negotiables” (legal, compliance, positioning
A few recent wins and losses (with numbers)

Then rerun the section you’re working on. Better inputs = better outputs.

Can it audit what we’re doing right now (and tell us what’s missing)?
Yes. The PESO® audit evaluates your current PESO® maturity/integration, identifies gaps, and gives you a visibility/integration score so you know what to fix first.

Can it help us with weekly execution, not just a strategy doc that gathers dust?
Yes. It’s built to guide visibility engineering every week so you’re consistently improving (and connecting your work to measurable outcomes).

Can it generate PR pitches or outreach angles?
Yes. It includes a pitch generator and proof-first snippet workflows to help you craft pitches that tie back to strategy and credibility.