Nope. If you know your business, your goals, and what you’ve tried before, you’re in good shape. The PESO OS AI® is designed to guide you through the PESO® thinking (and keep you from skipping the strategic stuff).
What should I have ready before I start? (Tags: ai_edition,getting_started,peso_model,peso_os_ai)
Bring what you have, don’t overthink it. Helpful inputs include:
- Business/marketing goals (especially for the next 12 weeks)
- Any past plans or campaigns you can share
- A sense of what’s working, what isn’t, and what changed recently
- Any performance data you have (even basic numbers)
If you don’t have all of that, start anyway. The PESO OS AI® will tell you what it needs next.
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